Michelle

UGC + lifestyle creator · DC / MD + travel

Content that looks like real life, because it is.

I make short-form video and photos for brands — lifestyle, eats and experiences, shot in daylight, in the format you'd actually run. You own the files. I can also post and manage the account for you.

Email me about a collab Instagram @michellewllmz

Recent work

From my Instagram — tap any one to open the post. Brand tags are the brands featured, not endorsements of this page.

Michelle in a floral outfit, smiling — Life so goodLife so good! 🤭💖😋🌸 ReelSunset boat night in Tampa with Yacht StarShipOne of those nights that ended up way more fun than we expected ⛵️🌅 @yachtstarship — Tampa Country concert outfit at Zac Brown BandOh hey! I saw Zac Brown last weekend 🤠💚 ReelSecond piercing at Studs@studs THANK YOU!! Best decision 😋🩷💎 Pink outfitPink fit 🩷 ReelDaniel Caesar concert@danielcaesar I hope your foot feels better! Leather jacket, ready for fall — EdiktedStill too warm for this jacket… so ready for fall ❤️‍🔥 @edikted ReelMuseum of the Bible, Washington DCLooking for something to do in D.C.? Visit the @museumofbible ✝️⭐️ Summer outfit🌸🌷🌺 summer outfit ideas Hollister jeans — Take it easyTake it easy!! 🌸 @hollister love these jeans 🤍 Look at you — floral and seashellsLook at you! 🌸🐚 Life so good — second photoLife so good! 🤭💖😋🌸

See everything on Instagram

What I make

Three ways to work together. Everything is filmed and edited by me, delivered ready to post.

UGC video

Short vertical videos for your Instagram, TikTok or ads — unboxing, first impressions, how-I-use-it, day-in-the-life. Talking to camera or voiceover.

  • Shot in natural light, edited with captions
  • Two rounds of edits included
  • You own the files for your own channels

Photos

Lifestyle product photos and food and venue shots that look like a real person's feed, not a catalogue.

  • Sets of 5–10 edited images
  • Vertical and square crops
  • Great for menus, launches and ads

Posting & account management

For small businesses in the DC / MD area: I plan, shoot, write and post on a schedule so your Instagram stays alive while you run the business.

  • Monthly content calendar
  • Captions, hashtags and stories
  • A short monthly note on what worked

How it works

Simple on purpose, so you always know what happens next.

  1. You tell me about the productWhat it is, who it's for, and where the content will run.
  2. I send concepts and a quoteA couple of ideas and a fixed price, usually the same day.
  3. I shoot and editOnce the product arrives. You get a first cut and two rounds of edits.
  4. You get the filesReady to post, with usage terms in writing so there are no surprises.
Michelle

Hi, I'm Michelle

I'm a lifestyle creator based between DC and Maryland, and I travel a lot — Hawaii, Aruba, Mexico and Punta Cana are all in my highlights. I post about the food I love, the places I go and the things I actually use.

Brands work with me because the content looks like real life. That's the whole point of UGC: it's made by a customer, for the feed, and it gets watched. I also help small businesses keep their own accounts going when they don't have time to.

Faith is a big part of my life, and so is being honest — I only take on brands and places I'd actually recommend to a friend.

Let's work together

Rates and availability on request

michelle@wllmz.com

Tell me the product and where the content will run, and I'll reply with concepts and a quote. Paid usage, whitelisting and exclusivity are quoted separately.

Email Michelle DM on Instagram